by Paul Pedigo | Oct 24, 2017 | Intellectual Property
You have a great product or service and are ready to go to market with it. Now what? Before you spend significant amounts of money investing in a particular trade name or trademark, there are several things you need to know to ensure your brand launch will be successful. Here are three of the most common errors made by companies in establishing trade identity rights for their products and services.
(more…)
